California Autos Examiner

Monday, July 13, 2009

General Motors: The most public private company on earth?

GM designer works on a clay model source: gm

General Motors is staging an all-out electronic blitz to convince a skeptical public that the company truly has a new attitude and is committed to change. Via its websites, social media accounts (twitter, facebook, etc), and e-mail missives to customers, GM is trying to be "the most public private company on earth."

Judge for yourself by visiting the sites linked above and watching this video from GM’s CEO Fritz Henderson where he talks about the priorities of the new GM: customers, cars and culture.

Follow the author on twitter or contact via e-mail!

No comments: