California Autos Examiner

Monday, November 24, 2008

Yoink! Peninsula Dodge Goes Buh-Bye in Redwood City


Update: Vehicles that were left for service are either being picked up by customers "as is" or taken to Lithia Chrysler Jeep Dodge of Burlingame. Local television stations have been unable to get any comments from the dealership's management.

Update: URLs such as www.peninsuladodgehyundai.com and www.siliconvalleydodge.com now forward to www.dennyhecker.com (something they weren't doing this morning). I have attempted to find out more about the investors who purchased the dealership, but as of yet have no further info.

Driving past Peninsula Dodge in Redwood City on Friday, I noticed that the number of vehicles on the lot was dwindling. By Sunday, the dealership was pretty much cleared out and a security guard was posted. From what I can tell by scanning articles online, Peninsula Dodge was part of Denny Hecker's dealership group and has been sold to private investors. The confusing thing for me is that abc7news.com says that the Redwood City dealership has been closed but mentions nothing about a sale. Employees at other Dodge dealerships have only confirmed that Peninsula Dodge has been shut down. I contacted a few town officials, but they had no additional details about the dealership's closure.

This is not the first time that Redwood City's Dodge dealership has been cleared out. Several years ago the lot was cleared, apparently after payments were missed, and a new owner was brought in. The dealership is an easy exit off Highway 101, but it does not have any freeway visibility.

I am working on finding out more information about the dealership's closure and will update the article as details trickle in.

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